Take care of the ones that take care of you 

Social videos spondored by 7th generation for the national domestic workers alliance

Soul Pancake partnered with the National Domestic Workers Alliance and Seventh Generation to begin an important conversation about the rights and dignity of domestic workers. We created a social media campaign that brings visibility to domestic workers working conditions and provided a solution to improve them with Alia; an online platform that allows them to have basic working rights like paid time off and much needed sick days. 

Agency: SoulPancake (Freelance)

CD: Mick Di Maria

CW: Cristina Marquez

Production: Hashem Selph